Privacy policy

Last updated: January 18, 2026

EARTWEAR operates this store and website, including all related information, content, features, tools, products, and services (collectively, the “Services”) in order to provide customers with a curated shopping experience.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction through the Services, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of personal information.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you acknowledge that you have read and understood this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we refer to information that identifies, relates to, describes, or can reasonably be linked to you or another individual. Personal information does not include information that has been anonymized or de-identified so that it cannot reasonably be used to identify you.

Depending on how you interact with the Services, we may collect or process the following categories of personal information, as permitted or required by applicable law:

Contact details such as your name, billing address, shipping address, phone number, and email address
Financial information such as payment card details, transaction details, form of payment, and payment confirmations
Account information such as your username, password, preferences, and settings
Transaction information including items viewed, added to cart or wishlist, purchased, returned, exchanged, or canceled
Communications including information you provide when contacting customer support
Device information such as IP address, browser type, device identifiers, and network information
Usage information regarding your interaction with and navigation of the Services

Sources of Personal Information

We may collect personal information from the following sources:

Directly from you, when you create an account, place an order, communicate with us, or otherwise use the Services
Automatically, through cookies and similar technologies when you access or use the Services
From service providers, when they collect or process information on our behalf
From partners or other third parties, where permitted by law

How We Use Personal Information

We may use personal information for the following purposes:

Providing and improving the Services, including processing payments, fulfilling orders, managing accounts, shipping, facilitating returns and exchanges, and personalizing your shopping experience
Marketing and advertising, such as sending promotional communications and displaying advertisements based on your interactions with the Services, where permitted by law
Security and fraud prevention, including protecting accounts, detecting fraudulent or illegal activity, and securing our Services
Communicating with you, including customer support and service-related communications
Legal compliance, including responding to lawful requests, enforcing our terms and policies, and protecting our rights

How We Disclose Personal Information

We may disclose personal information in the following circumstances:

With service providers that perform services on our behalf, such as payment processing, analytics, fulfillment, shipping, IT services, and customer support
With marketing and advertising partners, where permitted by law, to provide personalized advertising and promotional services
When you direct or consent to such disclosure, including through integrations or social features
With affiliates within our corporate group
In connection with a business transaction, such as a merger, acquisition, or reorganization
To comply with legal obligations, enforce policies, or protect the rights and safety of EARTWEAR, our users, or others

We do not knowingly sell personal information. We may share personal information for purposes of providing personalized advertising, as permitted under applicable law.

Third-Party Websites and Links

The Services may include links to third-party websites or platforms. We are not responsible for the privacy practices, security, or content of such third parties. Your interactions with third-party services are governed by their own privacy policies and terms.

Children’s Data

The Services are not intended for children under the age of 16 (or such higher age as required by applicable law), and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we may delete it.

Security and Retention

We implement reasonable safeguards to protect personal information; however, no security system is impenetrable. Information transmitted over the internet may not be completely secure.

We retain personal information only as long as necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce our agreements.

Your Rights and Choices

Depending on your location, you may have the right to:

Access or obtain a copy of your personal information
Request correction or deletion of personal information
Request portability of your personal information
Opt out of certain processing, including targeted advertising
Withdraw consent, where applicable

You may manage communication preferences using the link provided in our emails. Even if you opt out of marketing communications, we may still send non-promotional messages related to your account or orders.

We do not discriminate against individuals for exercising their rights. We may verify your identity before responding to a request, as permitted by law.

International Transfers

Your personal information may be transferred to and processed in countries outside your country of residence. Where required, such transfers are made using recognized legal mechanisms, including Standard Contractual Clauses or equivalent safeguards.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last updated” date, and notice will be provided as required by law.

Contact

If you have questions about this Privacy Policy or our privacy practices, or wish to exercise your rights, please contact us at:

Email: office@eartwear.com
Address: 390 Northeast 191st Street, STE 78496, Miami, FL 33179, United States

For the purposes of applicable data protection laws, EARTWEAR is the data controller of your personal information.

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